KFC’s Dirty Trick
Posted By Esscie on May 8, 2009
Or it could just plain be incompetence. Earlier this week KFC started a huge new promotion: for two days they had coupons available for a free meal of grilled chicken, 2 sides, and a biscuit, print limit of four per computer. The promo was even featured on Oprah.
KFC had trouble keeping up the the demand, so they decided to rescind their offer. That’s right- they will not honor our coupons, at least not directly. Instead we will have to take our coupons to KFC to fill out a “raincheck” form. Eventually they will send new coupons out by mail (possibly with staggered redemption dates).
In my opinion, this smacks of false advertising. Perhaps they should have been wiser about the impact of their marketing strategy, but once they decided to move ahead with the promotion they should have honored it, not through an elusive raincheck and waiting period, but according to the terms of the coupons that they themselves issued.
Esscie
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